1. Speed: Digitalization accelerates processes and decision-making. In rural development, it enables quick access to information, reduces administrative delays, and speeds up project implementation. In agriculture, real-time data (for instance on weather and markets) allows farmers to make rapid, informed choices. For environmental management, digital tools facilitate rapid data collection and analysis for timely action. In organizational development, digital systems streamline workflows, reducing bureaucratic bottlenecks.
2. Performance: Digitalization enhances performance by optimizing resource allocation and minimizing waste. In rural development, it allows organizations to efficiently allocate resources, leading to higher impact initiatives. In agriculture, precision farming with digital tools maximizes crop yields while conserving resources. For environmental management, digital solutions help identify and address issues promptly, improving overall ecosystem health. In organizational development, digital platforms enable better project tracking and performance evaluation.
3. Efficiency: Digitalization boosts efficiency by automating tasks, reducing errors, and improving communication. In rural development, it automates administrative processes, reducing paperwork and errors. Digital data collection eliminates manual data entry errors. In organizational development, digital communication and data-sharing tools enhance collaboration and knowledge exchange.

In summary, FTA promotes digitalization because it significantly enhances speed, performance, efficiency and information sharing/dissemination in rural development, agriculture, environmental management, and organizational development.